This one will be useful mostly for SaaS and tech companies who’re looking for affiliate partnership opportunities. Those connections can become your best partners. As you can see, in our example, four out of six properties were successfully mapped. Most Helpful 5 Influencer Outreach Templates in Email Marketing In order to help you go through the initial outreach smoother, there are templates that you can use in your email marketing endeavors! No, don’t assign any opportunities to authors. Is that something you’d be interested in? If you’re a new brand, you may be struggling to build your audience and therefore have limited reach. Success rate estimation: Medium/High, if done within 30 days from the day the link was removed. I’m reaching out to let you know that we’re actively looking for more affiliates that could help us further expand our reach and raise awareness among new audiences. In this post, we’re going to discuss how you can successfully introduce yourself in an email. Influencer outreach is the process of reaching out to those individuals to “develop credibility and raise awareness for your brand or product”. Use this when you want to reach out to multiple people in the same company. Your pitch should not ask the influencer what they can do for your brand. Social Media influencers have established an audience that trusts their opinions, so by taking advantage of that relationship, their audience may be more inclined to buy your products or services. How to personalize: Mention other reviews that your prospect has done in the past, especially for businesses that are relevant to yours. Now that you understand a bit more about influencer marketing, let’s take a closer look at the specific benefits of working with the right influencers. Step 3: Make Changes and Click We’ve actually written a few in-depth articles about [Topic] in the past, and our design team has put together a really neat infographic to go along with it! Although Addison Rae has over 24 million followers on Instagram, unless your target audience is young females it won’t benefit you to connect with her. Nowhere is this more relevant than with networking emails. (With Examples), 11 Best Networking Email Subject Lines [Templates], The inbox of most publishers, editors, and blog owners is just overflowing with outreach emails of all types, and. Type #3: Blogger Outreach Email Templates. In order to make the process of writing the influencer outreach email easier, you can use some great templates. The next step is sometimes overlooked, but it’s an important part of the process. Especially if you’re a lifestyle brand, you need to add it into your marketing strategy. Author’s Tip: This option is mostly recommended for PR campaigns. With over 500 connections and 59,076 followers on LinkedIn, Aaron would be a great influencer to reach out to if you want to connect with a very wide audience that’s interested in SaaS solutions, trends, and news. Types of Outreach Email Templates to Use. Author’s Note: We’ll use LinkedIn as our example for how to connect with influencers, but you can apply these same tactics to any social media platform. Newer or smaller brands typically don’t have a large marketing budget so this is a smart way to reach new people without having to pay lots of money. Have you ever reached out to influencers? Next, we’re going to upload our csv file, as shown below. How to personalize: Do your research and mention an excerpt of something the prospect has said online, e.g. We’re really impressed with the work you’re doing when it comes to link building. How to Use the Templates: Introductory Note, Type #2: Influencer Outreach Email Templates, Type #3: Blogger Outreach Email Templates, Type #4: Backlink Request Email Templates, Type #5: Link Building Collaboration Email Request Templates, Type #6: Guest Post Outreach Email Templates, Type #7: Affiliate Recruitment Outreach Email Templates, Type #8: Infographic Promotion Outreach Email Templates, Type #9: Public Relations Outreach Email Templates, Type #10: Product Review Outreach Email Templates, 7 Things to Include in Your Brand Pitch Email Template, How to Reach Out to Influencers: 5 Simple Steps (+ Template), 8 Ways to Get Your Blog Noticed and Boost Traffic, What Are Inbound Links & How to Build Them (Guide for 2021), Guest Blogging on Steroids – What Even the Best Guides Forget to Mention, Guest Blogging: A (Complete) Step-by-Step Guide for 2021, A Picture Perfect Guide to Promoting Your Infographic, PR Outreach: How to Do It Right (+ Templates, Tips & Tools), Press Release Distribution: The Ultimate Guide for 2021, How to Introduce Yourself In An Email: 24 Templates to Use, Email Outreach: 12 Tips During Tough Social & Economic Times, How to Write a Follow Up Email After No Response [Template], Cold Email Marketing: 6 Tips for Campaigns That Get Read, 7 Things to Add in Your Brand Pitch Email Template (2021), What is Outreach Marketing? However, there are other factors you should consider when reaching out to influencers. This means finding the ones that could help you take your influencer marketing efforts to the next level isn’t easy. Always keep that in mind when running automated campaigns. Since you’re into [Topic], you’ll already have heard about [Company Name]. Author’s Note: Similar to LinkedIn, you can comment or share any of your prospect’s Tweets or any other social media channel they’re active on and publish content on. People are also blocking traditional advertisements so it’s important not to waste money on devices using ad blockers and focus on channels that people trust. Scaling often Read More... 47% of email recipients decide to open an email based on the subject line alone. Ideal for: Bloggers who want to reach out to other bloggers in their niche, but are already a little established. Here’s a link to my calendar in case you’re interested: Ideal for: Companies that are reaching out to popular blogs in their niche. for 6 months now and we’re thankful. Author’s Note: This can apply to the SaaS world as well, so be sure to make all necessary adjustments to the templates so that you can use them for your SaaS business, too. :). It’s simple: Most people are doing it wrong and thus conclude that it’s not working. [Insert another sentence about their feed that adds a human element]. in an interview. Use this when you want to add an extra layer of confidence when it comes to reaching out only to people who still work for the company that includes the target URL. Use this when no author has been assigned. Yes, only if the authors work for the company associated with the URL. This will help any visitors interested in learning more about us to directly visit our website. Let me know how that sounds and we can jump on a call to discuss things further. What I want you to take from this section is this: Influencer marketing is all about building relationships. Once you’ve identified a set of … Type #1: Brand Outreach Email Templates. You may think it’s better to be broad in your pitch so you aren’t sounding demanding or too specific, but you don’t want to create more work for the influencer so it’s better to outline exactly how you would like them to participate. Additional resources: How to Reach Out to Influencers: 5 Simple Steps (+ Template). No matter what your end goal is, you need to clearly explain the benefits in terms of traffic, influence, or cash as quickly as possible. To find these people, you can conduct a simple Google search using the following search operator: Author’s Note: We’re using this search operator because we want to find expert roundups from SEO experts who share their opinion on a certain topic. I’m the [Position] of the company and I’d be really glad if you could do a teardown for us as well. 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